Monday, September 29, 2008

Commercials

With DVR/TiVo, does anyone ever watch commercials any more?

DVR was the best thing that ever happened to parents. There is no way I'd ever be able to watch anything with one kid, let alone three!
here are some stats I found on the net.


According to a joint study released
by the Association of National Advertisers and Forrester Research,
nearly
70% of advertisers said they believe digital video recorders (DVRs) and
video-on-demand (VOD) will reduce or destroy the effectiveness of
traditional
30-second commercials.
Also, 78% of advertisers said
television advertising
has become less effective over the past few years.
The study found that when
DVR usage reaches 30 million households in the
U.S., expected within three
years, almost 60% of advertisers say they will
spend less on conventional TV
advertising; of those, 24% will cut their TV
budgets by at least
25%.
Regarding how budgets will be reallocated, 80%
of advertisers said they
will spend more on Web advertising, and 68% will
use search engine marketing, the survey found.

Tuesday, September 9, 2008

The Downside of Kids (they're still great though)

Okay, I love my kiddos more than anything... but I thought of something that should definately be considered before you have your own little ones.



There is a downside--at times.

Sure, sleeping in is gone. Going out to bars is gone. Keeping in touch with your friends--gone. But... I realized a new downside today, and its major. I no longer get to lick the spoon after making brownies.

When my very excited little girl said to me "mommy can I lick the spoon" as we were measuring out the ingredients for our dessert... I.... I..... I said yes. I mean, how can I not? She's 3, I'm 31! But licking the spoon is the best part!!!!

Nothing Spectacular, but fun nonetheless

first of all, "nonetheless" has to be one of the coolest words out there. Its like three words in one.

So I couldn't think of anything big to put on this page. So I thought I'd amuse you with some history about me. While the other kids were off playing softball and soccer as kids, do you know what I did? I was on a jump rope team. Its true. The heartbeats. I even marched in the 4th of July parade (I held the banner). I'll totally get my mom to scan a picture of me in uniform to enhance your entertainment!

Friday, September 5, 2008

Long-Time No Post

Helllllooooooooooooooooo!!!

Don't worry, I haven't forgotten about you. And I have something BIG planned for you.

(hmmm, what should that something big be??)